My Portfolio

Girl Dinner Tik Tok
This video is how I did a fast paced haul of my girl dinner from Trader's Joe

Big Little Tik Tok
This video is the "casual thing before" tiktok trend with myself and my little

Basket Delivery Tik Tok
This video is the way I had greek life deliver my little's basket that I decorated for her 2nd day of our big little week
Interview Questions
Groovy Coffee
Content & Campus Marketing Intern

Tell us about a creator, club, or brand on your campus you think Groovy should partner with. How would you activate that partnership?
As the Vice President of Programming for Delta Phi Epsilon, I think Groovy should partner with our sorority because we host weekly events and often collaborate with other student organizations, giving them access to a super engaged student audience. We could activate the partnership with a “Groovy Study & Sip” event, where students can grab coffee made with Groovy’s beans and try a variety of syrups to mix and match their own drinks. We’d promote it on Instagram and TikTok with fun, shareable content that shows students enjoying the coffee and experimenting with flavors, making the partnership feel interactive, campus-focused, and totally student-friendly!
Groovy Coffee
Content & Campus Marketing Intern

If you were running Groovy Coffee’s TikTok for one week, what content would you post and why?
If I were running Groovy Coffee’s TikTok for a week, I’d focus on content that’s super fun, relatable, and totally student‑friendly, showing off not just the coffee but the merch and coffee beans too. I’d do cute “morning mood” skits with students dragging themselves out of bed versus feeling alive after a cup, mix in aesthetic clips of brewing their cinnamon‑infused beans at home, and show off hoodies, tanks, mugs, and tumblers in real “college life” situations like studying in the library or hanging with friends. I’d also feature taste tests, quick barista hacks, and fun student org collabs at the café to make it feel like Groovy is part of campus life, ending the week with student and student organization shoutouts so it’s playful and relateable.
Groovy Coffee
Content & Campus Marketing Intern

How would you organically get students on your campus excited about Groovy without relying on paid ads?
I would position Groovy Coffee as something students are already familiar with and excited about by naturally incorporating it into the events I plan on campus. As Vice President of Programming for Delta Phi Epsilon, I coordinate at least one event every week and regularly collaborate with other student organizations, which gives Groovy Coffee consistent visibility in high-traffic, social settings. Featuring Groovy Coffee at study breaks, wellness events, and collaborative programs allows students to associate the brand with positive, memorable experiences rather than traditional advertising. I would also use these weekly events and cross-organization collaborations to build organic buzz.







