Relatable, trend-driven content – I’d use current sounds, challenges, and formats while aligning them with the brand’s message. Authenticity and storytelling – People connect with real stories, so I’d highlight personal routines or testimonials to build trust. Interactive elements – I’d encourage comments, use questions, polls, and respond to viewers to build a community. Consistent posting, strong visuals, and quick value-driven videos also help boost shares, saves, and positive engagement.

To effectively showcase Roe Wellness on TikTok, I’d create visually appealing, relatable content that highlights the product in action—like a “day in the life” or quick transformation. I’d use a strong hook, follow trending formats, and incorporate educational tips about the product’s benefits. My goal would be to tell an authentic story, use high-quality visuals and sound, and end with a subtle call-to-action to boost engagement and attract viewers.

I have recently worked for my family business on creating content and running the Instagram page for over a year