She/Her
Lily
I am a sophomore theatre major at Clemson who loves to act, sing, and dance! Apart from the performing arts, I also love coffee, cooking, being outdoors, hanging out with my friends, and painting.
Endorsements
UGC Creator
About Me
Clemson University
Clemson, SC, USA
theatre, animal science
Class of 2028
Clemson, SC, USA
Skills
Interests
Brands I Follow
Interview Questions
Groovy Coffee
Content & Campus Marketing Intern
If you were running Groovy Coffee’s TikTok for one week, what content would you post and why?
Monday: Introduction video - including brand origin story,
Tuesday:
Wednesday:
Thursday:
Friday:
Saturday:
Sunday:
Groovy Coffee
Content & Campus Marketing Intern
How would you organically get students on your campus excited about Groovy without relying on paid ads?
Students can set up tables outside of the library (high traffic area on campus), and as a barista, I could pre-batch some Groovy coffee at home and set up a mini coffee bar for students to sample the product. I could have Instagram and TikTok QR codes, flyers, and small branded merch (stickers, flyers) to hand out as well. This way, students are able to try the delicious coffee in between classes, get a bit of fuel, and then have a new favorite coffee brand! Additionally, I am a theatre major, and we are always caffeinated! I can bring coffee to club meetings, rehearsals, etc, to give out to my peers and continue to get students at Clemson excited about Groovy coffee. As far as an online approach, posting aesthetic coffee videos (recipes, "slow morning" videos, etc) using Groovy coffee, my followers who attend Clemson will see these posts and be inclined to try Groovy coffee as well.