Lily Profile Image

She/Her

Lily

I’m Lily Gottfried, an NYC-based award-winning filmmaker and digital creator passionate about fashion and storytelling, carrying on my father Gilbert Gottfried’s legacy of creativity and individuality

I’m Lily Gottfried, an NYC-based award-winning filmmaker and digital creator passionate about fashion and storytelling, carrying on my father Gilbert Gottfried’s legacy of creativity and individuality

Endorsements

Verified

Recently Active

UGC Creator

About Me

UT Austin

Class of 2029

NYC, NY, USA

Skills

2. Content Creation – skilled in making engaging dance, workout, and skincare videos.
Beauty & Content Creation
An eye for fashion

Interests

Social media
Fashion design
Skincare

My Portfolio

Interview Questions

– MARLOWE Skin

GRWM Creator

– MARLOWE Skin Profile Image

WHAT IS YOUR TYPICAL TURNAROUND TIME FOR DELIVERING CONTENT AFTER RECEIVING A BRIEF?

My typical turnaround time is about 5 days after receiving the brief. That gives me enough time to plan the concept, film, edit, and make sure the content aligns perfectly with the brand’s vision and aesthetic. I always aim to deliver high-quality, engaging content within that timeframe.

– MARLOWE Skin

GRWM Creator

– MARLOWE Skin Profile Image

Can you share your experience creating engaging short-form content for TikTok or Instagram, along with 2–3 links that showcase your filming style or aesthetic?

I create a lot of fashion, lifestyle, and beauty content on TikTok and Instagram, and I love partnering with brands that align with my personal style and values. My short-form content focuses on creativity, authenticity, and aesthetic visuals—I enjoy experimenting with transitions, styling ideas, and trending sounds to make each video feel fresh and engaging. My aesthetic is clean, modern, and fashion-forward, with a mix of everyday realism and aspirational energy. I’ve worked with several brands to create content that feels genuine while still highlighting the product in a natural, relatable way. I love bringing brand stories to life through quick, scroll-stopping visuals that connect with my audience.

https://www.tiktok.com/@lavacakebacon2.0/video/7561854320560377101?lang=en

https://www.tiktok.com/@lavacakebacon2.0/video/7450483949006048555?lang=en

https://www.tiktok.com/@lavacakebacon2.0/video/7433632612259777822?lang=en

Sephora x Uber Eats

Brand Ambassador - Sephora x Uber Eats

Sephora x Uber Eats Profile Image

What strategies would you use drive utilization of the limited offer?

To drive utilization of the Sephora Uber Eats limited offer, I would focus on creating excitement, convenience, and visibility across campus. I’d start by sharing eye-catching TikToks and Instagram Reels that show how easy it is to order beauty essentials from Sephora through Uber Eats—perfect for last-minute glam or self-care nights. I’d highlight the speed and convenience with a fun message like, “Need lip gloss before your night out? Sephora on Uber Eats has you covered.” During the campus blitz, I’d set up engaging pop-up moments with samples, giveaways, or QR codes that link directly to the offer so students can order instantly. I’d also collaborate with student influencers and beauty clubs to spread the word and create authentic buzz. My strategy would combine social proof, real-life engagement, and relatable content to make the partnership feel exciting and practical—showing students that Sephora on Uber Eats is the easiest way to get their favorite beauty products delivered fast.

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