Lily Profile Image

She/Her

Lily

I am a driven advertising student who is passionate about strategy and cross-cultural branding. I’m eager to bring fresh insights and dedication to every opportunity.

I am a driven advertising student who is passionate about strategy and cross-cultural branding. I’m eager to bring fresh insights and dedication to every opportunity.

Endorsements

Recently Active

Campus professional

About Me

Syracuse University

Class of 2027


S.I. Newhouse School of Public Communications, Syracuse University

Advertising, History

Class of 05/2027


Syracuse, NY, USA

Skills

Media Tools: Nielsen, IMS Suite, MRI Simmons, Kantar, Prisma, ComScore, Campaign Manager, Google Ads, GWI, DoubleVerify, Slack, JIRA
Content creation and editing
Digital Media Planning & Execution

Interests

Digital marketing
Advertising
Media planning

My Clubs and Associations

TNH Ad Agency

Interview Questions

Sephora x Uber Eats

Brand Ambassador - Sephora x Uber Eats

Sephora x Uber Eats Profile Image

What strategies would you use drive utilization of the limited offer?

To drive utilization, I’d create urgency by highlighting the limited-time nature of the offer with countdown posts and quick GRWM content showing how easy it is to get Sephora on Uber Eats. On campus, I’d hand out QR codes tied to small rewards and spark word-of-mouth by positioning the deal as an insider perk. This mix of exclusivity, convenience, and fun would get students excited to order before time runs out.

Sephora x Uber Eats

Brand Ambassador - Sephora x Uber Eats

Sephora x Uber Eats Profile Image

What organization + groups are you part of on campus?

TNH Ad Agency, Women in Communications, Newhouse Peer Advising

Hulu

Hulu VIP Ambassador

Hulu Profile Image

Please share a direct link to your IG and TIkok. Pages must be public!

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