The email needs to have a general hook or attention-getter about the product as well as bright colorful pictures to catch someones interest. 2 types of emails need to be sent out about the product at peak times that someone would check their emails and also the email should not look like clickbait. It is important that consumers open the emails and feel they have a connection or a type of trust with the brand.

The product is not reasonably priced. The candles are cute and funny/fun but they are more than Bath and Body Works candles which I can presume is a huge competitor for this product but if you want to reach a bigger audience there must be a way to lessen the price by a little bit maybe $5 and reach those who would not spend more than $30 on a candle.

Aquaphor was used for my first ever tatoo and I use it everytime my cat scratches me so the scar doesnt look so bad. Not only is it hydrating but its also lasting and now there are so many different forms for its use that you can use it everywhere. Its lovely!