radcat
Design Agency Fellow
Describe your design philosophy and where you find inspiration.
My personal design philosophy is that of including the client in each section of the ideation process to make sure we're on the right track and that they're happy with the finished product. This can vary between business plans, visual content, or event ideation, etc. My ideation process generally involves the sections: word list, mind maps, thumbnails, comps, and the final design. Depending on the type of product they want or the service they hired these sections may be labeled differently. For example instead of a word list I might come up with event ideas or themes, or instead of thumbnails I might come up with a couple of business plans. Involving the client in each of these steps keeps us from wasting time and eliminates miscommunication or misunderstandings about the desired product.
As for where I find inspiration, generally it is everywhere, but I do have some specific places I find myself going to time and time again. When it comes to visual design Pinterest for me is the holy grail. Apart from that I like to look into things like magazines, social media, and often overlooked concepts like biomimicry. When it comes to marketing or events I look to trends in that industry, articles, reputable speakers, as well as, naturally, Pinterest.
Home From College
Campus Team Member
Describe H\FC in one sentence?
An innovative way of connecting college students and those wishing to elevate their resume with employers that recognize this importance and resonate with the message.
Peacock
Consumer Feedback Survey
What is your favorite streaming platform and why?
My favorite streaming platform is currently Netflix and this is due to the genre diversity that spans their considerable catalog. As a lover of fantasy media it is difficult to find a streaming platform to attach to since shows seem to be equally scattered among them all (and fantasy media is definitely not the majority), yet among all of these Netflix seems to have the largest amount of such shows and movies. Now, of course, my partiality to this genre does not apply to everyone but most people will identify strongly with at least one specific genre, whether it be Fantasy, Romance, etc. For a streaming platform to compete in this industry I think they should, minimally, have beloved classics as well as fresh picks for each of the top genres on their platform. Though I should mention that for me, at least, the original content is the biggest indicator of whether I'd subscribe to them or not. Although classics in the genre are important, many platforms seem to be overly reliant on these and have few original shows (2-3) for their top genres. Original shows are, at the end of the day, what people want to watch and stay to watch. Rewatching one’s beloved old classics is definitely important and something that happens but is definitely something not exclusive to one particular platform, but instead a requirement to even play the game. This is another reason why Netflix appeals to me so, and many others as well. Like every other, they have your essential media but they also have more original shows than any other. This aspect of theirs will always make them stand out among the others.
Attention should be brought, however, to their recent management of this catalog. Though they've been long praised for their willingness in bringing on new creators and stories, this (seemingly) indiscriminate form of hiring has led them into inconvenient and less-than-ideal situations that lead to cancellations and sometimes subpar content. This is the biggest weakness Netflix seems to have at the moment. If platforms can successfully bring in new and unique shows and movies without surpassing their means, they could have a real shot of at least competing with Netflix.