When shooting makeup videos, your lighting and angles really make all the difference, along with the colors you include. The more vibrant your video is, the higher the chance it will capture someone's attention and stop them from scrolling. Having varying angles will also keep the viewer engaged and always looking at something new and different. Having side-by-side comparisons is also good because it keeps the eyes busy and stimulated while also portraying a lot of information. Most importantly, if you are promoting a product, it is usually better to put your call-to-action at the end because then it seems like you are genuinely trying to promote the product out of your own experience and not because you are being paid to.

I can film a DIML-style video, and at the beginning of it I'll show myself applying the sacheu lip stain. Throughout my daily routine, I will show myself every time I have meals or snacks to show how well it really stays on. Then, to finish the video and seal the sale, I'll quickly show a part of my skincare routine to showcase how SACHEU's products can even withstand water. I am confident that this type of video will seem organic and not too ad-heavy, thus getting lots of conversions!

I would deliver mailers to the 6 pack first because it has the most buildings close to it, hence the number 6. I could reach the most students in the shortest amount of time this way. It is essentially 6 different dormitories spread out on one “quad”.