Brand content turns me off when it feels forced, overly scripted, or inauthentic. I’m less interested in ads that rely heavily on trends without meaning, exaggerated claims, or influencers who clearly don’t use or believe in the product. Content that feels out of touch, repetitive, or more focused on selling than connecting also makes me disengage quickly.

If I had one week to introduce FORAH to young professionals, I would focus on visibility, community, and relevance. I would share short-form content highlighting FORAH’s purpose, values, and lifestyle appeal, paired with relatable “day in the life” moments that show how FORAH fits into work-life balance, wellness, and personal growth. I’d host or promote a casual pop-up or social meetup, like a coffee chat or wellness-focused gathering, to create real connections and conversation. Throughout the week, I’d encourage engagement through polls, Q&As, and peer-to-peer sharing so FORAH feels less like a brand introduction and more like a community young professionals want to be part of.

I’d describe FORAH as a community-driven brand that’s all about connection, creativity, and living intentionally. It feels modern, uplifting, and people-first, focused on bringing like-minded individuals together through meaningful experiences, content, and values rather than just selling a product. FORAH comes across as a brand that supports self-expression, wellness, and growth in a way that feels authentic and relatable.