She/Her/Hers
Leticia
I'm a communications major and information technology major at the University of Georgia who loves marketing, art, and all things business. I'm interested in digital marketing industry.
Endorsements
Top Earner
About Me
University of Georgia
Athens, GA, US
Communications, Business
Class of 2026
Athens, GA, USA
Skills
Interests
Brands I Follow
Interview Questions
Candier
Marketing Intern (3-Month Program)
Do you have a portfolio? please email it to krysten@ryanportergroup.com.
Candier
Marketing Intern (3-Month Program)
How do you stay updated on Instagram and TikTok trends?
I stay updated on Instagram and TikTok trends by actively using both platforms with an analytical lens, not just as a viewer. I pay attention to emerging audio, formats, pacing, and caption styles, and I save or catalog content that performs well across different niches. I also follow creators, brands, and marketing accounts that consistently spot trends early, and I test trends through low lift content to understand how they translate to different brand voices. Staying current for me is a mix of daily platform immersion, pattern recognition, and experimenting in real time.
Candier
Marketing Intern (3-Month Program)
What attracts you to influencer and social media marketing?
I’m drawn to influencer and social media marketing because it blends storytelling, community, and culture in real time. I love how brands can build trust and personality through creators in a way that feels organic and relational rather than transactional. Social platforms are where trends, language, and identity are constantly being shaped, and I enjoy paying attention to how content evolves and why certain moments resonate. I’m especially interested in how influencer marketing allows brands to feel human, emotionally relevant, and culturally aware, while still being strategic and measurable.