What do you think most brands are doing wrong in regards to their content strategy?
I think that brands market too much towards the millennial generation and try to make cultural references that become outdated easily. Instead I would suggest focusing more on brand identity with less of a focus on cultural references.
Share a time when you've been able to mobilize a group of people around a product, service, or cause you feel passionate about?
As the director for the Philadelphia Service Immersion Program I was able to mobilize students to participate in three days of immersive service work and reflection which I coordinated and designed.
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Campus Team Lead
Do you have experience organizing events on campus? If no, would you like to?
I have experiencing organizing events on campus as I was the student director for an move in program this past summer as well as the communications officer for BeCivil which hosts on campus workshops