Interview Questions
Erly
Content Creator for Erly

What is your experience with short form content creation?
I've been a user of social media, including Instagram and Tiktok (or previously Musically) since I was a kid, therefore learning the haptics and algorithms early on. I've also had a Youtube channel before. More recent experience with content creation is unfortunately of less variety.
Erly
Content Creator for Erly

what are 3 video ideas you have that showcase the alarm feature?
First part: Being in bed, tired, and then hearing an alarm. Video shows person not wanting to get out of bed. Hitting the snooze button and going back to sleep. Second part: Same person. Being in bed, very tired, then hearing the alarm of Erly. Forcing the person to get up and eg. drink water, hence gettin the day started.
A relatable video, showing a person sharing their own experience with struggling to wake up. Telling the viewers about Erly and their alarms.
A more meme-format-video, showing a motivational video with an AI-voice. Similar to ones I've seen, with the voice going "good morning you badass bitch" etc, then mentioning Erly.
Devi Wellness
Social media Asset Creator

Which brands do you think are doing social media visuals really well right now—and why?
Given the fact that I interact with a lot of perfume and skincare brands on social media, I really love Maison Margiela's visuals as well as Kérastase's.