L

She/Her/Hers

Layne

I am a recent graduate that is head over heels in love with all things Communications

I am a recent graduate that is head over heels in love with all things Communications

About Me

Towson University

Communications, Advertising

Class of 2021

Baltimore, MD, USA

Skills

Communication
Performance tracking
Copywriting

Interests

Outdoor recreation
Jewelry

Interview Questions

Poparazzi

Product Testing Focus Group

Poparazzi Profile Image

What is one creative concept that you think would resonate and excite students about Poparazzi?

The control lies with the friends! Giving creative freedom to friends on Paparazzi is a concept that has yet to be explored on this level. And it is much needed! Being able to have a social media presence through the lens of others is a game changer.

Poparazzi

Product Testing Focus Group

Poparazzi Profile Image

If you were the marketing manager for Poparazzi, describe where you would focus the majority of your resources for a fall launch on your campus?

It’s fall- everyone is cozying up and diving deep into video content. I would focus my resources on Tik Tok Ad placements for males and females ages 17-22. Show them a fall inspired user journey (taking pics of your friends grabbing a PSL in loungewear, a Euphoria themed Halloween photoshoot with your roommates etc).

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