Lauren Profile Image

She/Her

Lauren

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Creative, scrappy, and trend savvy social media manager and content creator with experience building digital worlds, shaping vibrant online communities, and bringing bold ideas to life.

Creative, scrappy, and trend savvy social media manager and content creator with experience building digital worlds, shaping vibrant online communities, and bringing bold ideas to life.

Endorsements

UGC Creator

About Me

DePaul University

Class of 2023

Los Angeles, CA, USA

Interests

Social media
Film photography
Photography

Brands I Follow

Crisp Power
Yope
Doe
My Wellnest Consulting
Etsy
SoundSoup
+4

My Portfolio

Interview Questions

Dirty Pop

Social Media Manager for Dirty Pop Protein Soda

Dirty Pop Profile Image

What social media metric do you prioritize and why? how do you get protein soda to go viral?

I'd prioritize the engagement rate! Engagement rates help you see what your audience cares about, shape your content strategy, and show the impact of your social work. Honestly, viral content is mostly achieved through hardcore social listening, and knowing when to jump on a trend and how to execute it properly

Dirty Pop

Social Media Manager for Dirty Pop Protein Soda

Dirty Pop Profile Image

How would you engage Gen Z users on social media?

I'd make a combination of short-form content that feels like UGC + collaborate with actual creators to make UGC, use trending audios and formats, and create shareable and engage graphics (whether that be a meme or social-forward styling)

CLUTCH Glue

UGC for CLUTCH Glue at Urban Outfitters

CLUTCH Glue Profile Image

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