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If accepted into this GIG, I would bring to life a student driven campaign that captures the real journey behind creating portfolio ready work with Adobe Creative Cloud. The concept focuses on demonstrating that professional quality creative work does not begin with perfection, but with curiosity, iteration, and a commitment to growth. By documenting an authentic creative process, I would show peers exactly what is possible when strong ideas are paired with industry standard tools. For the short form video asset, I would produce a progress focused piece that follows the evolution of a project from initial idea to final execution. The video would begin with raw brainstorming notes and early drafts, then transition into moments of the design process such as refining layouts, strengthening typography, editing imagery, and applying brand standards using applications like Photoshop and InDesign. It would conclude with a polished, real world deliverable displayed in a portfolio style format. This structure highlights the before and after transformation while reinforcing that students can create agency level work while still in school. For the story style static asset, I would design a visual glow up that places the original draft alongside the final version. Short annotations would explain the strategic improvements made throughout the process, emphasizing skill development, creative decision making, and attention to professional expectations. This approach allows students to clearly see how iteration elevates both the work and the designer. The tone would remain authentic, student first, and relatable by showcasing real learning moments rather than presenting an overly scripted result. This concept highlights how Creative Cloud supports portfolio building, strengthens real world skills, and prepares students for internships and creative careers. Most importantly, it encourages students to take their creative ambitions seriously by showing the level of intention and effort required to meet today’s industry standards

I have experience working with several Adobe Creative Cloud applications, primarily Adobe Photoshop, Adobe InDesign, and Adobe Acrobat Pro, to support marketing, branding, and professional communications. With Adobe Photoshop, I create and edit high-quality visual content for social media, recruitment campaigns, and organizational branding. I am comfortable retouching images, adjusting color and lighting, removing backgrounds, layering graphics, and designing promotional materials that align with brand guidelines. I have used these skills to develop engaging marketing assets that increase visibility and engagement. I use Adobe InDesign to produce polished, multi-page documents such as media kits, event programs, and marketing materials. I focus on strong visual hierarchy, typography, and clean layouts to ensure each piece looks professional and communicates information effectively. In addition, I utilize Adobe Acrobat Pro to edit, organize, and finalize professional PDFs. My experience includes combining files, adding interactive elements, and preparing documents for distribution, which helps streamline communication with partners and stakeholders. Overall, my experience with Adobe applications allows me to independently execute creative projects, maintain brand consistency, and deliver professional-quality materials from concept through completion.