I would post try ons and flex the positives of the products and use niche language/ trendy lingo to connect with Gen Z and Millenial audiences

Absolutely! I enacted the same requirements for Gymshark.

I ensure product features stand out in my videos by combining authentic storytelling with clear, aesthetic demonstrations. For Pacifica’s haircare bundles, I would highlight the Rosemary Purify Gel Shampoo and Conditioner by capturing the consistency of the product and showing how richly it lathers, emphasizing the refreshing, scalp-loving deep clean. I would then incorporate the Scalp Love Rosemary Mint Serum, showcasing its application and benefits in a simple, educational way. To complete the routine, I’d style my hair into a finished blowout, allowing viewers to see the end result — healthy, shiny, and effortless. This approach makes the product features both visually compelling and relatable, while educating the audience on how to achieve the look themselves.