I would help build an authentic and engaged community on instagram by creating fun and engaging post. I would make sure that I was engaging with the appropriate audience and that the post would support that. I believe that by getting more people aware of Binge Snacks and making people want to share their love for Binge Snacks. I also thing by people knowing that the post are someone personalized and not AI generated help people know that they can trust the company. For example, Amazon has success because people know that real people like these products and shop on Amazon.

A successful social media campaign that I was involved in was increasing social media presence for a small business that was just opening up in my hometown. They were just getting started and I was in charge of running their social media page. I successfully was able to bring in new customers and gain a following on the social media page. I was able to maintain a posting schedule and tailor my post to my audience and make sure I was posting frequently.

I think the brands that are winning at social is BUBBL'R and Amazon. I think this BUBBL'R is having success because of their fun and creative posts that catch consumer's attention. They target the right audience of young adults and their post are tailored towards their attended customers. I believe that Amazon is have great success because they are well known by a lot of individuals and have useful products that people find the need for. I think that they use other people in a positive way to make them influence others into buying their products.