Interview Questions
ACF
Social Media Intern
What's a strategy you'd suggest in order to spark curiosity and excitement ahead of a re-launch?
I would suggest releasing teasers to get the attention of the target audience. Another strategy would be to sneak the product in one of the "Get ready with me" videos of a popular influencer. This will get the attention of their viewers and have them wondering what the product is without shoving an advertisement in their face
ACF
Social Media Intern
Please share a brand that does an incredible job of engaging their community on social. Why?
Glossier does an outstanding job engaging their community on social media. They know the public figures that have the most influence and they use this to their advantage by doing paid promotions with them. Glossier also has created a loyal audience and uses public advertising to attract even more.

