I’d get creative by turning sampling into a fun, interactive experience. On campus, I could set up mini “pop-up stations” at events or high-traffic areas where students can swatch and try out glitters and new shades, maybe even with a little game or challenge like “pick your fave shade” or “mix & match a look.” Off campus, I could bring products to sorority hangouts, study sessions, or casual meetups with friends, letting them try things in a low-key, natural way.

I’d love to engage people by tabling on campus and creating a fun, welcoming space where students can try ColourPop products in person. Being in a sorority has made me really comfortable talking to new people, so I’d enjoy sharing my favorite products, especially the glitters, letting people swatch shades, and answering questions. Making it interactive and low pressure would help students feel excited about the brand and more likely to check it out later.

I love how affordable ColourPop is. I especially love the glitters because they’re so fun and easy to use but still look amazing. They’re super sparkly without being chunky, and they make any look feel extra with barely any effort.