Interview Questions
Yaya Chang Art
Social Media Coordinator

How would you engage audiences for art?
I would engage audiences by art by leaning into creativity and expression within advertisements. Implementing elements of the creators artwork and expanding on the creative concept the artists is promoting.
Yaya Chang Art
Social Media Coordinator

Can you provide an example of a successful social media campaign you've managed in the past?
Yes! Alongside my marketing classes at the business school at KU. I have collaborated with the school sponsored marketing club. I have developed the our social media presence in order to gain new members and increase meeting attendance. I was able to do this by centralizing themes and creating a consistent posting schedule
Yaya Chang Art
Social Media Coordinator

How do you stay updated with the latest social media trends and algorithm changes?
SEO tools are a great metric for measuring current engagement and areas for improvement. In order to improve specific areas, I often utilize a SWOT analysis in order to pinpoint exact weak points. Looking at competitors or mirror companies within the industry is massively useful to improve a target aspect of reaching an untapped segment.