Kunal
About Me
University of North Carolina at Charlotte
Class of 2027
Durham, NC, USA
Skills
Research
Social media
Creativity
Interests
Being Outdoors
Writing
Golf
Brands I Follow
Interview Questions
Sousa
Social Media Specialist for Wellness Drink
How do you think about the difference between content that builds a brand vs. content that drives a purchase?
Content that builds a brand focuses on followers and activity more than making a profit. You can only drive purchase if you have a well known brand.
Sousa
Social Media Specialist for Wellness Drink
If you had to create one piece of content for Sousa this week, what would it be and why?
I would create a video showcasing their product but in a way where I start off making a bold statement that will keep someone watching or by asking a question which will keep someone engaged.
Sousa
Social Media Specialist for Wellness Drink
How would you increase engagement for a new Supplement brand on social media?
By researching trends, analyzing what top TikTok shops are doing to be successful in their space.