Interview Questions
Pinch
Influencer Marketing Coordinator

What social media platform do you believe is best for Pinch's audience and why?
TikTok is the powerhouse! Its high visual ‘glow up’ culture and GRWM style build essential trust for at home care. It’s the best strategic funnel for driving high intent local bookings.
Pinch
Influencer Marketing Coordinator

How would you find influencers to work with pinch?
I’d source high engagement creators in Pinch markets who align with our luxe aesthetic. I prioritize authentic trust and conversion ready audiences so the glow up feels like a must have rec.
Sarah Akram Skincare
Social Media Specialist for Luxury Skincare

What strategies do you use to convert social media views into website sales?
I make sales feel like a rec from a bestie! I showcase the luxe glow in a GRWM, then use a link in bio + code to make buying seamless. It’s a game changer for buyer trust & conversions





