I agree

One brand I’ve created content for is Olay, specifically promoting their Cleansing Melts skincare product. I produced short-form videos for TikTok and Instagram that demonstrated how the product works in real skincare routines, focusing on texture, application, and visible results. I aimed to make the content feel clean, aesthetic, and trustworthy while clearly communicating the product’s benefits for gentle cleansing and hydration. I handled the full creative process, including filming, editing, scripting hooks, and aligning the visuals with Olay’s polished and professional brand image

For properwild, I produced short-form videos for TikTok and Instagram Reels that showcased the product in realistic, everyday situations like morning routines, workouts, and long study or work days. I focused on making the content feel natural and relatable while still highlighting the brand’s benefits, such as clean ingredients and sustained energy. I was responsible for filming, editing, selecting trending audio, and crafting engaging hooks to capture attention within the first few seconds.