I would deliver mailers to Cougar Place first because it houses the maximum number of students on campus. Reaching this high-density residence allows me to efficiently distribute MUJI’s giveaway and products to a large number of students, generate buzz quickly, and encourage word-of-mouth promotion among peers.

As a full-time student and intern for both the University of Houston Athletics Department and the Mayor’s Office, staying organized is key to keeping everything running smoothly. MUJI’s minimalist, functional design fits perfectly into my daily routine, from using their stationery to plan content schedules and meetings to organizing notes for classes and projects. I would create content that shows how MUJI helps me balance it all, with calm, simple visuals of my workspace before a busy gameday or while prepping for city meetings. My goal would be to show students that MUJI isn’t just about products, it’s about creating clarity and peace of mind in the middle of a hectic college lifestyle.

I live off campus, about one mile from the University of Houston, within the neighborhood near campus.