Interview Questions
SureThingCo
Content Creator for Viral Lashes Brand

How do you approach creating content that turns followers into fans?
When creating content, I focus on showing the results first, like what I notice that beauty influencers do, so that the audience immediately sees the value of the product. Then I explain what it does, keeping it clear and straight to the point. I also then say how it should become a "must- have" in their lifestyles and routine.
SureThingCo
Content Creator for Viral Lashes Brand

What social media platform do you find most effective for a viral beauty campaign and why?
For me, TikTok is the home of viral beauty campaigns because its algorithm can rapidly amplify content to a wide range of audiences. One engaging video has the potential to go viral and boost the brand's presence and sales. TikTok's format encourages eye-catching but short content, which is perfect for showing beauty products and trends while reaching a wide audience.
Solvely.ai
Social Media Content Intern/UGC Ambassador

Can you describe a successful social media campaign you led and its impact on engagement metrics?
I launched my own business, Adoeur Scents, which we offer inspired perfumes at the age of 18. I managed all the marketing myself in Instagram and F2F interactions. To engange costumers effectively, one strategy I did was ask them their scent preferences and personality, then recommeneded perfumes that suited them. This approach helped increased both sales and social media engagement, since I saw that it had a big impact in costumers interesnt and views.