I test products in real situations and give them enough time to form a fair opinion before sharing feedback. I’m transparent about what works well and what may not for everyone, focusing on being helpful rather than overly critical.

I prioritize ethical sourcing, vegan and cruelty-free standards, and thoughtful packaging, alongside scent quality and longevity. I also consider whether the product feels intentional and wearable for everyday use.

A recipe post stands out when it’s fast, realistic, and clearly useful, especially if it solves a common problem like lack of time, budget, or energy. I’m drawn to posts with a strong hook, simple steps, and a clear payoff at the end, where I can immediately picture myself making it between classes or after a long day.