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I am involved in Creative Business Club, Legacy Productions, Reformed University Fellowship, Kenan-Flagler Business School, NC Study Center, and UNC Music School

If I were trying to incentivize and persuade peers on campus to enter a secret Hulu contest, I’d approach it like a campaign. First, I’d lean into exclusivity—make it feel like insider knowledge that only a few students are in on. People love being part of something “secret” and special. I’d use captions like “Shhh… this isn’t for everyone 👀” or “If you’re seeing this, you’ve officially unlocked something big.” Second, I’d show the value. Instead of just saying “Enter a contest,” I’d create hype around what they could actually win—whether that’s free Hulu, merch, or something bigger. I’d post quick, engaging videos where I exaggerate how much cooler campus life would be with the prize. Third, I’d build community and FOMO at the same time. I’d create a mini challenge or trend (like “secret Hulu handshake” or “only insiders know this phrase”) and tie it to the contest. That way, peers feel like they’re missing out if they don’t participate, but also that they’ll be part of an inside group if they do. Lastly, I’d make it ridiculously easy to enter—link in bio, QR codes on flyers, or quick demos in short-form video showing exactly how to do it.