Kayla Profile Image

Kayla

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I am a current marketing student at The University of Tampa! I love all things social media and hope to have a career in this field post grad! I post about all things lifestyle and college related!

I am a current marketing student at The University of Tampa! I love all things social media and hope to have a career in this field post grad! I post about all things lifestyle and college related!

Endorsements

Verified

UGC Creator

Campus professional

About Me

The University of Tampa

Tampa, FL, US

B.S. in marketing (in progress)

Class of 05/2026

Tampa, FL, USA

Skills

Editing
Communication
Digital marketing

Interests

Fashion
Social media
Marketing

My Clubs and Associations

Sigma Kappa

Standards Board Member and Panhellenic Marketing committee member

Brands I Follow

poppi
Eva NYC
MONDAY Haircare
Naked Sundays
Aquaphor
Sephora x Uber Eats
+10

GIG Work on H\FC

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poppi Profile Image

Fall '25 🫧🩷 - poppi College Ambassador Program

poppi

$0/moRemote5 months5-10 hrs/week

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Naked Sundays Profile Image

Sorority Rush Partnership

Naked Sundays

$200/one-timeUnited Statesabout 2 months5-10 hrs/week

My Portfolio

Interview Questions

– Morning Made

UGC CONTENT – Matcha Moments with Morning Made

– Morning Made Profile Image

After a quick look at @drinkmorningmade, describe our vibe in 3 words

fresh, fun, intentional

– Morning Made

UGC CONTENT – Matcha Moments with Morning Made

– Morning Made Profile Image

How would you make matcha feel fresh and exciting to a Gen Z audience without leaning on overdone aesthetics?

I’d focus on making matcha feel realistic, fun, and part of everyday life instead of overly curated. For Gen Z, content performs best when it feels authentic and personality-driven, so I’d lean into things like busy morning routines, work days, content shoots, wellness habits, or “little things that make my day better” style content. I also think subtle humor, storytelling, and showing how matcha fits naturally into someone’s lifestyle makes it feel much more relatable than overly polished aesthetic content.

– Morning Made

UGC CONTENT – Matcha Moments with Morning Made

– Morning Made Profile Image

What type of short-form content performs best on TikTok in your opinion?

In my opinion, the best-performing short-form content on TikTok feels authentic, visually engaging, and easy for viewers to connect with. I’ve found that lifestyle-style videos, realistic routines, taste tests, “come with me” content, and quick storytelling tend to perform really well because they feel natural instead of overly produced. Hooks in the first few seconds and content that feels relatable or aesthetic usually keep people watching and engaging.

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