I have prior experience as a brand ambassador for several nationally recognized brands, including Hollister, Joyba, Bearpaw, and Doritos. In these roles, I’ve promoted products through both social media and in-person activations. I’ve hosted on-campus events with Joyba and Bearpaw, where I engaged with students directly and helped build excitement around the brands. I’ve also distributed samples for Joyba and Doritos, which taught me how to create fun, approachable experiences that encourage people to try the product and share it with others.

Yes! I’m part of my school’s Vietnamese Student Association, where I’ve been really involved in our cultural dance team called the Visionaries. I’ve also served as Internal Vice President for VSA, which gave me the opportunity to take on leadership responsibilities like organizing events, coordinating with team members, and helping build a strong community on campus. Our upcoming MidAutumn (October 14th) event usually brings in about 100+ people!

To promote Proper Wild effectively, I would focus on creating an event that feels fun, interactive, and naturally draws students in. First, I’d secure a high-traffic location like the student center or campus green to ensure maximum visibility. I’d set up an eye-catching table with bright, branded decorations and clear signage to grab attention from students passing by. To make the event memorable, I’d incorporate an interactive element like a photo cut-out or backdrop where students can take pictures and share them on social media using a branded hashtag. This would help spread the word online and generate organic buzz beyond the event itself. I’d also plan to partner with campus clubs or student organizations to cross-promote, and maybe even include a fun challenge or giveaway to encourage participation. Finally, I’d build excitement beforehand by promoting the event through campus group chats, flyers, and social media platforms like Instagram and TikTok. This approach would not only boost attendance but also create an experience that connects students to the brand in a positive and memorable way.