She/Her
Katie
Hi, I'm Katie a junior studying marketing and international business at Michigan State. I am a business and fashion enthusiast with experience in Marketing, Project Management, and Social Media.
Endorsements
Campus professional
About Me
Michigan State University
Lansing, MI, USA
Interests
Interview Questions
FRICH
Growth Marketing Intern
Can you describe a successful sales or marketing strategy you have implemented in the past?
As a Marketing Strategist for my university's fashion magazine, I led a rebranding effort that enhanced membership guidelines, identity, and messaging, increasing engagement by 30%. I also executed 10 campaigns, boosting brand awareness by 20%.
FRICH
Growth Marketing Intern
How would you approach signing students up?
Engaging students through TikTok with a targeted campaign can showcase the “f'ing rich” lifestyle, connecting it to financial literacy and Frich. By creating relatable, aspirational content, we can highlight how the app helps students.