She/Her/Hers
Katie
I’m an Organizational Leadership major attending the University of Cincinnati. I transferred from the Fashion Institute of Technology where I studied Fashion Business Management.
I’m an Organizational Leadership major attending the University of Cincinnati. I transferred from the Fashion Institute of Technology where I studied Fashion Business Management.
About Me
University of Cincinnati
organizational leadership
Class of 2026
Fashion institute of technology
fashion business management
Cincinnati, OH, USA
Interests
Fashion
Sustainability
Social media
Interview Questions
DAMDAM Tokyo
Community Management Intern
Please add a link to your favorite skincare influencer, on any platform.
https://www.tiktok.com/@beauthuy?_t=8elFOeO8tId&_r=1
Sourse
Social Media Intern
What is a wellness or beauty brand that has great social media presence? What sets them apart?
The first brand that comes to mind is Glossier. The cohesiveness of their social media aesthetic is what first set them apart as it was something that few brands had successfully done previously. Their signature light pink, white, and red colors along with the minimalist approach creates a visually appealing feed. They also send PR packages to influencers which contributes to their social media presence and helps them reach a wider audience. The fastest growing area of social media recently is TikTok, and Glossier posts frequently on this app. They utilize current trends and video formats to gain more viewers.
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Product Testing
What are important considerations for you when reviewing a product?
The first thing I would consider when reviewing a product is its functionality in my daily life. I might ask myself what purpose does this serve or how would it improve a certain aspect of my life? I would also consider its longevity or how it would withstand frequent use. Going along with this would be how quickly it might become obsolete. Another consideration for me would be to what demographic the product is targeted towards, such as a certain age group. I would consider how successful it might be in appealing to the target audience.