Kathryn Brumfield
USC Advertising student & Technical Creator. With a background in technical delivery at Syniti and growth strategy for startup apps, I can turn data into relatable content that drives user engagement!
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About Me
University of South Carolina
Columbia, SC, US
Bachelor of Arts in Advertising
Class of 2028
University of South Carolina-Columbia
Journalism
Myrtle Beach High School
Myrtle Beach, SC, US
High School Diploma
Class of 05/2024
Columbia, SC, USA
Skills
Interests
My Clubs and Associations
Alpha Delta Pi
Brands I Follow
My Portfolio
Interview Questions
Companion Candles
Summer Intern - Creator Partnerships & Community
Describe your approach to managing multiple creator relationships and communications.
I keep a clear tracker for all outreach, drafts, and deadlines to stay organized. Being super responsive and keeping communication casual but clear helps me balance multiple conversations easily.
Companion Candles
Summer Intern - Creator Partnerships & Community
How do you stay up to date with TikTok trends and online creator communities?
I'm on TikTok daily checking my fyp, trending audios, and following creator communities. I also look out for what other brands are doing to see what trends are catching on.
PopSips
Influencer Outreach Coordinator
What social media platforms do you find most effective for influencer outreach?
I find Instagram and TikTok work best. Instagram is great for building relationships through DMs and seeing their aesthetic, while TikTok is perfect for finding trends and authentic video content.