https://www.tiktok.com/@tcudeltagamma/video/7242529274329124142?is_from_webapp=1&sender_device=pc&web_id=7290023577369658922

As a Poppi Campus Team leader aiming to bring an innovative and memorable experience to TCU's campus, I would propose the creation of a "Poppi Flavor Fusion Festival" in collaboration with Delta Gamma sorority and other campus organizations. This event would be a vibrant and immersive celebration that combines Poppi's unique flavors with philanthropy, collaboration, and community engagement. Event Highlights: Poppi Flavor Stations: Set up interactive Poppi flavor stations where attendees can mix and match different Poppi flavors to create their custom blends. This not only highlights Poppi's variety but also encourages creativity and personalization. Collaborative Mural with Delta Gamma: Partner with Delta Gamma to create a large-scale, Poppi-themed mural during the event. Invite attendees to contribute to the mural, expressing their creativity while emphasizing collaboration between Poppi and the sorority. Philanthropy Poppi Pledge: Introduce a "Philanthropy Poppi Pledge" where a portion of the event proceeds or Poppi sales during the semester are donated to a charitable cause supported by Delta Gamma. This aligns the event with a meaningful philanthropic initiative. Poppi-inspired Fashion Show: Collaborate with local fashion designers or TCU fashion enthusiasts to create a Poppi-inspired fashion show. Designs could draw inspiration from Poppi's vibrant colors and flavors, turning the runway into a visually captivating experience. Custom Poppi Sorority Swag: Work with Poppi to create limited-edition Delta Gamma-branded Poppi merchandise, such as custom cans, T-shirts, or reusable bottles. These exclusive items could be distributed during the event or sold to raise additional funds for philanthropy. Celebrity Poppi Mixologist: Bring in a celebrity mixologist or influencer to create signature Poppi mocktail recipes. Attendees can taste these exclusive creations and even participate in a "Poppi Mix-Off" competition, adding an element of excitement and friendly competition. Poppi Sampling Booths at Philanthropy Events: Extend the Poppi experience to other philanthropy events on campus by setting up sampling booths. This ensures a consistent brand presence throughout the semester while supporting various charitable causes. By combining the creativity of Poppi, the community spirit of Delta Gamma, and the philanthropic focus of campus events, the "Poppi Flavor Fusion Festival" aims to create a memorable and immersive experience that resonates with TCU students and fosters positive brand engagement.

To effectively share Avène's Cicalfate+ Restorative Protective Cream on the TCU campus, particularly within the Delta Gamma sorority and communications classes, a multi-faceted approach that combines experiential engagement, education, and strategic communication would be impactful: Skincare Workshop in Delta Gamma Sorority: Organize a skincare workshop exclusively for Delta Gamma members where they can learn about the benefits of Avène's Cicalfate+ cream. Collaborate with skincare professionals or representatives from Avène to conduct the workshop, providing hands-on experiences like product demonstrations and skincare consultations. Distribute samples or offer exclusive discounts for sorority members, creating a direct and personalized engagement. Collaboration with Delta Gamma Philanthropy Events: Leverage philanthropic events organized by Delta Gamma to introduce Cicalfate+ within a purpose-driven context. For instance, if Delta Gamma is involved in events supporting skin health or related causes, align the product with the philanthropic theme. Donate a portion of the proceeds from Cicalfate+ sales during these events to reinforce the sorority's commitment to philanthropy. Guest Speaker in Communications Classes: Partner with communications professors to arrange guest speaker sessions in relevant classes. Invite representatives from Avène or skincare experts to discuss the science behind Cicalfate+ and its unique benefits. Emphasize how effective communication plays a role in promoting skincare products and maintaining a positive brand image. Social Media Campaign: Engage Delta Gamma members and communications students through a targeted social media campaign. Share informative content about Cicalfate+ on the sorority's and relevant class groups' social media platforms. Encourage user-generated content by asking individuals to share their experiences or skincare routines, creating a sense of community around the product. Product Placement in Campus Wellness Centers: Collaborate with campus wellness centers or health-related facilities to have Cicalfate+ displayed prominently. Offer product samples or brochures about the product's benefits. This ensures visibility among students who actively seek wellness and skincare solutions. By combining these strategies, you can create a comprehensive and engaging campaign that reaches Delta Gamma sorority members and communications students, fostering awareness and interest in Avène's Cicalfate+ Restorative Protective Cream.