Karlie
Hi! I’m Karlie Gatrost, a University of Tennessee student passionate about social media strategy, brand promotion, and event planning. Let’s work together to bring your brand or event to life!
Endorsements
UGC Creator
About Me
University of Tennessee - Knoxville
Advertising, event design & experience managment
Class of 2027
Harrison County High School
Knoxville, TN, USA
Interests
Interview Questions
Legally Addictive Foods
Social Media Content Creation Intern
what's the first content idea that pops into your head?
“Snack Like a Celebrity”
Pair each flavor with a celebrity’s personality or vibe.
“If Beyoncé were a snack, she’d 100% be Everything because she does it all, with flavor.”
Why it works: Pop culture + food = highly shareable, easily repeatable content.
Legally Addictive Foods
Social Media Content Creation Intern
Can you provide an example of a successful social media campaign you have managed in the past?
I was an account manager for my schools social media strategy class account and we gained more than 10k followers in the time that I was in charge of the account.
Legally Addictive Foods
Social Media Content Creation Intern
How do you stay updated on social media trends and changes in algorithms?
I stay updated on social media trends and algorithm changes by following official platform accounts like @creators and Meta for Business, as well as trusted industry experts like Matt Navarra and Rachel Karten. I subscribe to newsletters such as Social Media Today and Adweek’s Social Pro Daily for quick, reliable updates. I also use tools like TikTok’s Creative Center, TrendTok, and Google Trends to track what’s gaining momentum. I also consistently experiment with content myself to see what performs best firsthand.