She/Her/Hers
Karen
I’m a nursing major from California obsessed with fashion, lifestyle, and beauty content. Also obsessed with eating good food and taking instagram photos!
I’m a nursing major from California obsessed with fashion, lifestyle, and beauty content. Also obsessed with eating good food and taking instagram photos!
About Me
Class of 2022
Rancho Cucamonga, CA, USA
Interests
Social media
Fashion design
Video
Interview Questions
Margin
Business Development Intern
If had a magic wand and could Margin in one store anywhere in the world that would most benefit the brand where would you put it?
I think target would be a perfect place to put the brand in consideration to the cost, the fact many men have to go to Target, there’s a female beauty section in Target, and there is less of a stigma of going to Target versus Walmart.
PBS
TikTok Advisory Panel
What is one thing media brands can do to better appeal to Gen Z on TikTok?
TikTok’s virality relies on 1. Humor, 2. How replicable content is, 3. Brand recognition, 4. Being on top of trends (whether through trending sounds or filters). There needs to be a balance of self-awareness that promotes parasocial behavior vs promoting the product on the TikTok page.