I would promote ordering party supplies on Uber Eats by creating content that feels super relatable to college life, like last minute party prep or get ready with me for a themed night videos. I would show how easy it is to order everything from snacks and drinks to decorations all in one place, especially when plans come together last minute. I would also lean into the social aspect by encouraging dorm or apartment dinner parties, themed nights, or game day hangouts, and position Uber Eats as the easiest way to pull it all together. Within my sorority, I could incorporate this into sisterhood events by using Uber Eats to order supplies for themed nights or bonding events and sharing that experience through content. On campus, I would also collaborate with different organizations and use group orders and promo codes to make it more affordable and shareable. Overall, I would focus on making it feel fun, convenient, and honestly a lifesaver for students.

I’m involved in several organizations on campus including DanceWorks, The Wellness Society, CitrusTV, Delta Sigma Pi (DSP), Beta Alpha Psi (BAP), and Alpha Epsilon Phi (AEPhi). DanceWorks – a student-run dance organization where I get to express creativity and be part of a strong, collaborative community. The Wellness Society – focused on promoting mental and physical well-being through events and initiatives on campus. CitrusTV – Syracuse University’s student-run television station where I create and contribute to on-air content. Delta Sigma Pi (DSP) – a professional business fraternity that has helped me grow in networking, leadership, and career development. Beta Alpha Psi (BAP) – an academic organization for accounting and finance students that emphasizes professional growth and industry connections. Alpha Epsilon Phi (AEPhi) – my sorority, where I’ve built strong friendships while participating in philanthropy and campus involvement.

A large event Uber Eats could be a part of is Syracuse University’s Orange After Dark spring events, which take place throughout April on campus. These events bring together so many students, especially at night, so it’s the perfect opportunity to promote Uber Eats for late-night cravings and group orders before or after. I also think it would be really fun to tie in more social experiences, like encouraging dorm or apartment dinner parties around these events using Uber Eats. On top of that, I’d love to partner with student organizations on campus, like the Wellness Society, to host something like a post-workout coffee or matcha bar with healthy snacks ordered through Uber Eats. It makes the brand feel more integrated into student life while also reaching different communities on campus.