She/Her
Kaiya
USD BBA graduate in Marketing & Business Admin, Cum Laude. Aspiring Marketer skilled in events, proposals & strategy, driven by authenticity, humility & vision.
Endorsements
Recently Active
21+
Campus professional
About Me
University of San Diego
Class of 2025
Graduated
San Diego, CA, USA
Skills
Interests
My Clubs and Associations
American Marketing Association
Phi Chi Theta
Interview Questions
Elixir Shots
Social Media Strategist (Owned Channel)
What's a way an IG account can get more followers?
Running Paid media ads in order to target the correct brand audience is essential in making sure an instagram account is gaining more followers. Also being consistent and personable through responses to comments or direct messages can built brand trust, which can lead to followers.
Elixir Shots
Social Media Strategist (Owned Channel)
Can you provide an example of a successful marketing campaign you have analyzed?
Gap x Katseye easily, one of the biggest marketing campaigns that took on a cultural phenomenon. Having a diverse girl group market GAP jeans with an alluring music video esque campaign absolutely stunned the world. Now its a viral phenomenon with people doing the dance as a trend, while praising gap jeans. It generated over 8 billion impression on social media, so the proof is in the data with its success.
Elixir Shots
Social Media Strategist (Owned Channel)
How do you stay updated on the latest digital marketing trends?
Of course being chronically online, but also making sure I am utilizing my media channels through email marketing, podcasts, linkedin groups that offer exposure to different marketing trends and viral campaigns that help me stay up to date.