file:///Users/kaitlynma/Downloads/Kaitlyn%20Ma%20-%20Resume%20(1).pdf

I find that the most effective content for engaging health consumers is a mix of educational, relatable, and interactive content. I focus on sharing science backed tips or insights about products, showing how they fit seamlessly into daily wellness routines, and highlighting authentic testimonials or before and after experiences. Additionally, interactive posts like polls, challenges, or Q&As help encourage participation and make the audience feel personally connected to the brand. Visuals that are clean, vibrant, and relatable also help consumers see themselves using the product in real life.

I’m a good fit for a content creator for Seed because I have hands on experience creating engaging, authentic content that resonates with a target audience. I’ve worked with brands like Neutrogena, SunBum, Uber One, and TONYMOLY, producing content across Instagram, TikTok, and Stories that not only showcases products but also drives engagement and participation. I understand how to translate a brand’s voice into creative visuals and messaging, and I enjoy combining storytelling with eye-catching aesthetics to make content shareable and relatable.Additionally, I thrive on connecting with communities I love building authentic engagement, encouraging audience interaction, and turning followers into active participants. My background in marketing, PR, and event promotion gives me the skills to plan, execute, and track content campaigns effectively.