If I were in charge of Hayati’s socials for a week, I’d start by editing the bio to clearly convey what the brand stands for. I’d also organize highlights to showcase products, recent events, and brand stories, making it easy for new followers to get to know the brand. Then, I’d plan a week of engaging, visually cohesive content — including behind-the-scenes posts, interactive stories, and community features — to boost awareness and follower interaction.

As I am a Latina women, I like following people like Jessica Judith and Monet McMichael simply because they got their degrees and are bold women who made a career out of content creation.

One brand I admire is Good Girl Snacks. They’ve built a strong social presence by leaning heavily into aesthetics and cohesive branding — from playful, colorful visuals to a consistent tone across posts. Their feed feels curated and aspirational, which makes their brand instantly recognizable and encourages community engagement around their products.