No, I have not participated in any ellis brooklyn gigs yet :)

I have never actually gotten anything that has to deal with a product launching as I mostly work with smaller brands! In the past, I did work with hollister as an insider and created multiple videos wearing and showing their clothing, which got some attention!

Before creating any content, I always take time to research and understand the brand I am going to work with! I take a look at its mission, tone, aesthetic, and what makes it stand out! I look through their website, social platforms, and past campaigns to get a hint of their style! Once I understand it, I blend it with my own content style to make it feel authentic. I also pay close attention to the brand’s values and make sure that comes through in the way I speak about the product! At the end of the day, I want the brand to feel proud to repost or share my content, as it reflects their vision while still feeling like “me!”