Interview Questions
Physician’s Choice
Content Creator

Can you provide an example of a successful video content campaign you created and the impact it had on audience engagement?
One recent success I had was with a restaurant collaboration. I organically created a short reel on Instagram to promote the ramen and gained in just over 20 days, 16k views, 348 shares and 183 saves creating an immense traction for the business.
Physician’s Choice
Content Creator

How do you stay up-to-date with social media trends and popular sounds for content creation?
The most easiest way is by engaging with high traffic influencers as they always keep to date with up and coming music and sounds that will go viral. I also like to do my own research by keeping tabs on Spotify trending or new release radar to make sure to know new sounds. Social media trends can be analysed to meta analytics and currently trending tabs on each social media tabs. It is important to follow and research continuously in order to keep with trends.
TONYMOLY USA
TONYMOLY Content Ambassador

What current TikTok trend do you think TONYMOLY should jump on next, and why would it be a good fit for the brand?
Currently, skincare is having a huge moment for collagen infused ingredients. Torriden, Medicube, etc have all been pushing for at home skincare that is easy and low maintenance as well as highly organic and includes simple ingredients in the ingredients list.