I’d start by identifying wellness creators and micro-influencers who align with OWL’s values—those who are genuinely passionate about gut health, clean living, and holistic healing. I’d look at their engagement, voice, and audience fit. Then, I’d craft personalized, warm messages that speak to their content and how a partnership with OWL could be mutually beneficial—whether that’s through TikTok Shop, affiliate links, or gifting. I’d also track outreach and responses in a shared doc for clarity and follow-up. The goal is to build real, lasting brand relationships, not just one-off promos.

While I’m still early in my marketing journey, I’ve supported both marketing and operations for a real estate group, where I helped with social media posts, branding ideas, and basic content planning. I’ve also created content for student organizations and love keeping up with wellness trends on Instagram and TikTok. I’m a quick learner, comfortable with social platforms, and excited to bring a creative, thoughtful approach to OWL Venice’s content.

I love supplements and am excited that these are natural and science-backed!