I love aquaphor for several reasons. One, it is multifaceted. With lanolin as a key ingredient it saved me as a new mom while breastfeeding. It is safe to use on my baby who has the most sensitive skin. Lastly, as a physical therapist I love using Aquaphor on my patients while performing soft tissue mobilization, as it doesn’t absorb too rapidly, allows for easy glide on the skin even for deep tissue mobilization, and it keeps my clients skin hydrated.