On campus, I would host a mini “Makeup Madness” event during a VIM general meeting, a fashion and lifestyle club, where members are given a theme and participate in a friendly competition to create the most creative makeup look. This would encourage engagement, creativity, and hands on interaction with the products. Off campus, I would host a mini “girls’ night,” inviting friends and all who love makeup to get ready together, try new products, and experiment with fun looks before going out for the night. This approach would not only highlight the high quality of the makeup, but also create a fun, memorable experience associated with the brand and its products.

I would promote it not only through social media, but also across campus organizations such as VIM Magazine, a fashion and lifestyle publication where I hold a leadership position. Many members of this organization have a strong interest in personal style, makeup, and self-expression. I would emphasize the high-quality nature of the products while showcasing the unique, high-fashion looks that can be created with them, highlighting creativity and individuality. In addition to organizations like VIM, I would extend this promotion to various sororities on campus, which have a highly engaged audience interested in beauty and trends.onnected with on-campus.

I love ColourPop because they have fun, high quality, yet affordable products. They are perfect for a college student like me who wants to have fun with makeup when going out to a special event with my friends, but don't want to break the bank.