My Portfolio
Interview Questions
Yaya Chang Art
Social Media Coordinator

How would you engage audiences for art?
I would engage the audiences for art by creating a lot of diverse content, this could be by showing behind the scene work whether that is finished or not. Secondly, by telling the story behind the art, which builds authenticity (like the “My breast friends” video) Lastly, by trying to connect the audience with the artist to create a connection and loyal (online) community this could be done through q&a’s for example.
Yaya Chang Art
Social Media Coordinator

Can you provide an example of a successful social media campaign you've managed in the past?
During my internship at the Vrouwen Met Saus podcast I helped manage and grow their presence on TikTok and Instagram. I edited the long-form video content from the podcast episodes and optimised them for Reels and TikTok. Some clips gained a lot of more views and engagement than average which helped bring in new listeners to the podcast. This was a great experience that taught me how to tailor content to specific audiences.
Yaya Chang Art
Social Media Coordinator

How do you stay updated with the latest social media trends and algorithm changes?
I stay updated with the latest trends and algorithm changes by following trusted newsletters/websites, spending time daily on platforms like Instagram and TikTok and by experimenting with different type of content.