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Insta: https://www.instagram.com/jjessicasmitth/

TikTok: @jjessicasmitth

Each video would focus on a real, tangible project. For example, I’d show how I use Adobe InDesign to create clean, professional presentations or reports for my classes, walking through how I structure layouts to make my work more visually compelling and organized. Another piece would highlight designing flyers and promotional materials for my Women in Business club, showing how I take a simple idea and turn it into an eye-catching, branded graphic using Adobe Photoshop. This would include quick before-and-after transformations and design choices that make the content stand out on campus.I’d also document how I use Adobe tools to build out branding and marketing materials for the company I’ve been working on, whether that is social media graphics, pitch materials, or visual storytelling that helps bring the brand to life.The hook for this series would be centered around relatability and value, with openers like “everything I design in a week as a student” or “how I make my work look 10x more professional.” The goal is to show that Adobe is not just for professional designers but a powerful, everyday tool that helps students and young professionals elevate everything they create.Overall, this concept highlights versatility, real-world application, and creativity while making Adobe feel accessible, practical, and essential.