Youthforia
UGC Content Creator
What's one creative content idea that encompasses the Youthforia voice and persona?
I want to create a piece of content that really captures the feeling of using makeup/skincare for the first time. For me, it was a very inspiring moment where I really felt like I was beautiful and was taking care of myself. I want to creative a piece of content that can capture that feeling and show the youth of today that they can feel like that too.
Youthforia
Youthforia TikTok Committee
What's one creative strategy you have to amplify the Youthforia voice and build a strong relationship with the Gen Z community?
With the boom of the gaming industry in terms of content creators and the competitive scene, I would definitely amplify Youthforia's presence in this ecosystem. It's untapped and we haven't seen any brands partner up with content creators who have large followings on multiple platforms. (TikTok, Twitch, IG, YouTube, etc.)
A lot of female-identifying content creators use makeup on streams, filmed content, and in-person during events. The skincare benefits and the practicality would make sense for their demographic as they use makeup constantly for work/life.