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How Kosas Successfully Launched A New Product with H\FC

Kosas partnered with H\FC to launch the Soulgazer mascara on campus, t...

J

Janina

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I recently graduated with a degree in Theatre and Performance from Wits University. I'm passionate about acting and writing!

I recently graduated with a degree in Theatre and Performance from Wits University. I'm passionate about acting and writing!

About Me

University of the Witwatersrand

Class of 2022

Johannesburg, South Africa

Interests

Social media
Writing
Copywriting

Brands I Follow

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Interview Questions

Sourse

Social Media Intern

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What is a wellness or beauty brand that has great social media presence? What sets them apart?

I believe Rare Beauty has been particularly successful. Selena Gomez has various videos of her doing her making and using her products but she has a sense of relatability which sets her apart. It makes you want to buy the product because you relate to her.

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