One example of a successful brand introduction I did was for a spiritual devotional journal during a pop-up event. I approached people with a warm smile and asked if they were into journaling or looking for ways to deepen their faith. That simple question sparked meaningful conversations, and I introduced the journal by sharing how it offered space for reflection, scripture, and personal growth. Many people connected with the idea of having a quiet, guided moment each day, and by the end of the event, we sold out of all the copies we brought.

When I’m in a demo setting, I approach shoppers with warmth and genuine energy, making eye contact and offering a friendly comment to break the ice. I focus on creating a relaxed, welcoming vibe so people feel comfortable stopping by, trying the product, and asking questions. It feels more like a conversation than a sales pitch.