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Fraternity: Chapter President of my fraternity (lead chapter operations, recruitment, and philanthropy). Clubs/Orgs: Founder and president of a student club (organizes campus events, service, and speaker series). Athletics: Work with the university athletic department (game-day operations/marketing, student section engagement, and NIL/partner activations support).

I’d treat it like a VIP, invite-only campus moment and use the networks I already run. As fraternity president, a club founder, and someone who works with our athletic department, I can mobilize chapter houses, club listservs, team GroupMe’s, and game-day crowds quickly. I’d frame it as a limited, “secret Hulu drop” with a hard deadline and instant perks for entry—think a campus-only watch-party with snacks, early merch, and a raffle for Hulu gift cards or a semester of Hulu on us. Execution: QR codes on stadium seatbacks and tabling at high-traffic spots; captains, house presidents, and RAs as micro-ambassadors with referral links (bonus entries for every friend they bring); a 24-hour “flash” push in GroupMe/Slack and at halftime shoutouts; and a pop-up “Hulu Corner” where students can enter in under 30 seconds and grab a small premium. I’d track sign-ups by channel, spotlight a daily leaderboard to spark friendly competition between teams/chapters, and close with a countdown to drive urgency. This mix of exclusivity, instant rewards, peer-to-peer credibility, and smart placement gets entries fast—without blasting it publicly.